Social media can be a great way to build awareness of your company and its services as well as allow you to connect with potential clients. It gives you a presence in the newsfeeds of the people you are trying to reach. Best of all, it is free to have a presence on the social media so you may as well take advantage of it.
The National Center for the Middle Market ("The Center") has recently released a fact sheet on “Business Transition in the Middle Market.” The results of their analysis of business transactions, whether it was buying, selling, or changing leadership, found that transition is common in the middle market. While change is always constant in business, middle market companies experience major organizational transitions differently from other companies.